Business and Intellectual Property Business and Intellectual Property reflects on the future of Intellectual Property (IP) in the age of new media and shows how—in a rapidly changing business field— managers and decision makers need to be more perceptive, agile, and vigilant than ever before. read more | | | | Managers Who Make a Difference What qualities do you need to be a successful manager, and how can you develop the qualities you already possess? read more |
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Strategies for Growth Every organization — small or large, managed professionally or by a family — wants to grow. Strategies for Growth explains the different expansion strategies companies adopt, and the management and marketing challenges they face along the way. read more | | | | The Persuasive Manager If you are a manager, you have to get your colleagues, associates, clients and even the public to do the things you want them to. Without it you cannot climb the corporate ladder. read more |
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Being Ethical Business ethics from the IIMA books series read more | | | | Day to Day Economics From the IIMA business books series comes a rookie’s guide to the Indian economy read more |
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The IIMA Story The definitive and authoritative biography of IIMA read more | | | | Strategies for the Future : Understanding International Business From the acclaimed IIMA Business Book series comes a comprehensive book on international business read more |